As sure as September brings us Football and Pumpkin Spice Latte's it also signifies the introduction of Panini's NFL Player of the Day program to the delight of both customers and Local shop owners. You would have to have your head buried in the sand not to realize that breakers have dominated the card market in recent years. Even I, after years of avoiding it, have recently added a breaking part to my business. http://gametimesportscollect.com/live-break/

For my own business plan the mantra has been consistency in all areas; Site, Shows, Social Media. and of course Shop. http://gametimesportscollect.com/event-scedule/

Of all of these the one with the most commitment by far is the local card shop. Even with great partners, the most time, money, and energy are filtered towards the operation of a shop. Trying to keep your brick and mortar shop relevant in an ever increasing internet based hobby can be really frustrating. Panini POD, for the nineteenth year, comes to the rescue.

The Panini Player of the Day program is a program with several layers designed to keep collectors interested in visiting the local card shop. This program is provided at no cost to the local shop owner who shows a willingness to execute the promotion effectively. In the kit, provided to local hobby shops, are multiple prizes for local customers with the Grand Prize being the ability to meet and greet a professional NFL player. Last years Grand Prize winner spent the day with Chiefs quarterback Patrick Mahomes. Although there can be only one Grand Prize winner there is a Local shop POD winner who receives an exclusive autograph card and is then submitted on to the Grand Prize contest. Panini also provides enough prizes for weekly winners to receive bonus merchandise. Everyone has an opportunity to win promo packs by purchasing packs and hitting the designated POD. One of the great things about the program is the flexibility allotted to the local shop owner in prize and pack distribution. Our Local shop, in central Ohio, offers 3 promo packs for each 2018 Panini Football hobby box purchase. These promo packs are not junk either. This year they have expanded the autograph checklist to include over 50 players, including 21 rookies and several Hall of Famers such as Young, Aikman, and Deon Sanders. So  how do you get your hands on some of those prom POD packs? Panini has even made that easy, just go to www.Paninipod.com to find a list of the over 500 hobby stores who are participating across the nation.

Thanks @PaniniPOD for keeping the #lcs a significant part of #thehobby